Tag Archives: marketing

Who is the loose cannon in product development at Jelly Belly?

Maybe you can remember when Jelly Belly started releasing the more eclectic jelly bean flavors. I’m astounded that after the Buttered Popcorn flavored jelly bean failed so miserably they decided that pudding was a good idea? First of all pudding is dead to kids these days. They eat all kinds of cleverly packaged yogurt based [...]
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